Does That Say Two Hours?

The press release landed on a Wednesday. That evening Rob was assembling symbols in Figma. I started a demo. We mixed random backgrounds, layouts, and colors.

The proof of concept came together in about two hours.

Every couple of minutes Flag Machine would spit out some fantastic combination we never would have picked by hand — brown and blue and gold, ridiculous dinosaurs, rad stripes — and we texted the best ones back and forth. We kept the history of those conversations. It was seriously fun.